A variety of podcasts can help content marketers keep abreast with current marketing trends. HAMYAW, Copyblogger FM and Revenue Marketing Report are some of the most highly-listened to marketing podcasts. Another popular choice is the Animalz content-marketing podcast.
HAMYAW marketing podcast is the best
HAMYAW stands for Hillary and Margo Yell at Websites, and is a great marketing podcast, with video content. Margo and Hillary Weiss, co-hosts, are prolific marketers and writers. Their show is open and honest. This makes for a great listening experience.
With this podcast, you can get an in-depth understanding of everything from SEO to outsourcing. This podcast can help you answer your questions whether you're a startup owner or aspiring entrepreneur. The host is a marketing veteran who has interviewed many of the most successful marketers around the world.
Copyblogger FM ranks second on the apple podcasts for marketing podcasts.
Copyblogger is a great place to start if you are looking for marketing tips and tricks. This podcast, hosted by Tim Stoddart (Ethan Brooks), covers everything related to content marketing and copywriting. You can also learn a lot about the entrepreneurial mindset from this podcast.
Daily new episodes are available on this podcast. Most episodes are under thirty minutes long, making them ideal for commuters and those who don't have the time for reading. Every day, Entrepreneur is a popular podcast about marketing.
Revenue Marketing Report is the third most listened to marketing podcast on apple podcasts
This podcast covers marketing strategy, market positioning, and other topics. The podcast is well-known because of its real-world content as well as practical growth tips. This podcast is a great resource for B2B marketers who want to gain new insights into sales and marketing.
Although it may seem odd that a podcast that is dedicated to sales and marketing is the third most listened to, it proves that marketing is a very important area. The average podcast user listens to their podcasts via a mobile device, even though they have carried headphones around for decades. Smartphones are the most used devices, followed closely by smart speakers and computers.
Animalz content marketing podcast
This podcast will show you how to make a successful content marketing plan. This podcast will teach you how to create compelling content and how to plan a content strategy. There will be challenges in growing your business using content in 2019. This podcast is for those who want to increase the success of their content marketing efforts.
Andrew Tate is Animalz's General manager and will speak to you about how to create an effective blog post. He provides data from over 100,000 blog views to show you the five phases that make a blog post a success. He also discusses the experience of his team in trimming content that isn't relevant. This was what they did with over 2,000 posts. You'll also learn about the importance of focusing on quality over quantity in content marketing.
Ask Pat 2.0: A marketing podcast
The Ask Pat 2.0 podcast will interest you if marketing and business interests you. This is Pat Flynn's weekly coaching program that answers entrepreneurs' burning questions. This podcast has over 100 episodes and is a great resource for small-scale entrepreneurs, marketers, and creatives. The podcast can be accessed on many platforms. Here are some of Pat’s topics for the podcast:
Pat Flynn has been a serial entrepreneur as well as a best-selling author. He is also a startup advisor. His podcast features interviews with business leaders and thought leaders, and offers a perfect blend of big picture ideas and actionable advice. His strategies and marketing tips will help you create a successful online business.
Behind the Numbers Podcast is a podcast on marketing.
The Behind the Numbers Podcast is a great place to find out about the latest trends and marketing. It features interviews from influential marketing leaders and provides a refreshing perspective on the business and marketing. Each episode is approximately 15-25 minutes long and focuses solely on marketing. Darren Rowse, a popular blogger with over 5 million readers per month, also hosts a marketing podcast aimed at helping bloggers.
Each episode features a discussion with a prominent marketer who shares his insights and strategies. This show focuses on marketing strategies, particularly those that help companies to build and keep loyal followers. The episodes cover everything, from the role and responsibilities of the marketing team to the best methods to communicate with customers.
FAQ
Are you a content marketer worth your money?
Content marketing is an integral part of any online business strategy. It is also a very effective way to increase brand exposure. Content marketing can not only be beneficial for customers, it also helps you stand out in the crowd.
It's all about providing valuable information that people want and need. By using content marketing as a core component of their digital marketing strategy, the most successful companies are able to reach their target market.
How much should I invest in content marketing?
It depends on how many leads your company wants to generate. Depending upon the industry, the average cost for a lead can range from $5 to $10. We spent $20 per lead when we started our business. Today, we spend an average of $6-7 per lead.
Do you need a large budget to do content marketing?
It depends on your business size and stage. Many small businesses start out without dedicated resources. However, as they grow, they discover that a solid strategy for content marketing will help increase sales and improve customer interaction.
When you partner with a content marketing agency or freelance writer, you'll get access to a wide range of tools and expertise. These professionals can help identify problems and opportunities within your organization to guide the development of your content marketing program.
A good content marketing strategy will give you enough money to cover production costs while allowing you to invest in other parts of your business.
How to Use Blogs to Generate Leads in Your Business
Leading B2B companies understand how crucial online leads are to their success. Many businesses have difficulty converting traffic into qualified leads despite this fact. Here are five reasons why you might not be generating qualified leads.
Reason 1: Your website isn't optimized. You don't make any money blogging! Blogging is a great method to attract new customers. However, blogs that don't help your target audience solve their problems will not make you money.
Optimize your blog so it can be profitable. This helps increase the chances of visitors finding your blog post.
After they find your blog article, make sure that you offer value by answering their queries and providing solutions as soon as possible.
Keyword Toolbox is a good tool to help you find keywords. Next, add these words to your page title and meta description. Add them to the body text.
Your blog should contain calls to action (CTAs). In addition, CTAs prompt readers to take specific actions, like signing up for your newsletter or buying a product.
These actions increase your chances of selling and provide insight into the type of information that users are most interested in.
Check out our guide How to Start a Successful Blog.
Reason 2: Your brain doesn't know what to write about. Once you start writing, you will find that the ideas come quickly, but then they stop!
Building a reputation and establishing yourself as an expert within your niche takes time. Writing about topics that are relevant to your clients is key to this success.
Your goal when writing is to answer the question, "why should I hire you?" Writing should be about solving problems.
This will help you stand apart from other businesses that are just trying to sell products.
In addition to helping your prospects, your blog needs to be helpful to them. So, think of ways you can use your expertise to educate others. You could share your knowledge about current trends in your field or tips on saving money on home improvements.
Links to additional resources can be included so viewers have more information. These resources can be videos, articles, or podcasts that are written by experts.
Reason 3: You don't have any clients, and you don't want them - all you need is to make more sales now!
There is no quick fix for building a successful business. Building trust with your target audience takes time.
You don't necessarily have to spend hours crafting content if your goal is to meet potential clients. Instead, try posting ads on social media sites like Facebook and LinkedIn.
In order to avoid overspending on advertising that is ineffective, make sure you target the right demographics for your ideal client. For instance, if you run a website design company, you probably have many female clients.
Instead of targeting only men, you can target women according to their location, their income level and age.
When you've set up your ad and received a click-through, send a message to your customers.
You don't need to pay for each person who visits your site. Accessible traffic can generate more sales than those who pay.
You could, for example, host a contest to sign up new subscribers via email. Or, you could offer gifts to people who join your mailing list.
Here's the key: Find creative ways to draw visitors without spending too little.
Reason 4: Advertisement is not feasible - you are too busy running your business to spare the time.
Your work should always be prioritized over your business. You won't grow if your business is too busy to promote it.
If you feel overwhelmed with the sheer number of tasks you have every day, it is possible that you are not prioritizing them correctly.
Start by organizing. Spend an hour each week reviewing and organizing what you have to do the rest of your week.
Once you begin, you'll be amazed at how much easier everything will be.
What is one of the main goals of content marketing?
Content marketing is about creating valuable and relevant content for customers. This should be done through different channels such as email campaigns, blog articles, white papers, etc. It is important to provide value to your target audience.
Statistics
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
- Content marketing produces 3X more leads per dollar spent. Content marketing costs 62% less than traditional marketing. (criteo.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
External Links
How To
How to Make a Video for Content Marketing
The best way to communicate with your audience is through content marketing videos. By sharing stories that matter to them, they help you connect with your target market. How do you make them stand apart from the rest? Here are some tips for creating videos that get noticed!
-
When creating a video, it's important to realize that no one size fits all. You need to make sure your video speaks directly to your audience. You can't make everyone watch your video if what you're trying say isn't relevant to them.
-
Choose the best platform for you. YouTube, Vimeo. Periscope. Instagram. Snapchat. Each platform offers its own benefits and features. You could save money, increase engagement, and make your business more profitable.
-
Subtitles are a must when you're filming! Subtitles make your videos easier to understand and help people overcome language barriers.
-
Also, before you begin, think about these three questions: Whom am I talking to? What is the purpose of this video? And what does my video represent to me? You'll be able to create videos much more easily once you answer these questions.