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How to Increase Engagement on Facebook and Instagram Using Social Cert & Lumanu



how to improve social media for your business

To be successful in marketing, you need to grow your network and have a presence online. To do this, you can read blogs and industry newsletters. PowerPost, a tool that makes it easier to schedule and publish your posts at the right times, can be used. You should tag other influencers when creating your posts and follow them. You can increase your chances of these influencers following you back by following them.

Lumanu is an influencer facebook platform

Lumanu is an online platform for social media marketing. It allows marketers the ability to buy media directly from content creators and influencers. Two sections of the platform, Content Manager and Influencer Manager, allow marketers to promote and manage influencers' content. You can import influencer accounts from Lumanu if you have one. Sign in using your Instagram or Facebook account. You can view statistics for every post the influencer made after you have imported them.


social media funnel strategy

Social Cert and Lumanu integrate to promote posts from influencers

Influencers may be curious about how to get more engagement for their Instagram and Facebook posts. You've probably wondered how to find the most popular posts and amplify them, but that's now possible with Social Cert's integration with Lumanu. Lumanu serves as a hub for influencer content. It allows marketers to directly purchase media from the creators. The dashboard is divided into two main sections. This includes the section that contains the influencer manager and content you would like to promote. Afterwards, you can easily import your influencers into the Lumanu platform by signing in to Facebook or Instagram using your account. Once you've successfully imported your influencers to the Lumanu platform, the system will pull in their content from Instagram and Facebook and give you statistics on each post.


Advertisers can use paid social ads on Facebook to promote their brands

It is essential to select your influencers carefully when it comes to advertising via social media. Learn how to connect with their audience and maximize their reach. Influencers tend be more authentic which makes it less likely that they will create a product that isn't up to their standards. It's possible to use their social media profiles to create your ad campaign. However, it's important that you clearly state what you want.

Dark posting has an impact on ad performance

Manual dark post can be a powerful way to boost your campaign's performance using Facebook's Ad System. This consolidates social proof across campaigns and ad sets, and it has a lower cost per acquisition and click. It also increases your ad visibility and improves your ad management process. Learn how dark post can increase your campaign's effectiveness and improve customer relations.


online listening marketing

Pricing Influencer Marketing

There are a variety of factors to consider when pricing influencer marketing on Facebook. Pricing can also be affected by the audience that a specific influencer targets. For example, a luxury watch brand needs to find influencers that appeal to its target audience, and a higher-priced product will probably demand a higher price tag. Additionally, influencers who are associated with talent agencies usually charge higher prices because their networks are more likely have high engagement rates and larger followings.




FAQ

What platform is best for content marketing?

There are many platforms today. Each one has its advantages and disadvantages. Here are a few popular options:

  • WordPress - Easy to set up and manage. A great community of users.
  • Wix - Easier than WordPress to set up and maintain. It doesn't require any technical knowledge.
  • Squarespace – Best choice for those with a website.
  • Blogger - Free blogging service.
  • Medium - A place for writers to share their work.
  • Instagram - An image-based social media platform.
  • LinkedIn - A networking tool.
  • Facebook - A social network.
  • YouTube - Video sharing platform.
  • Pinterest – Image-based platform.
  • Google Analytics – Track visitor behaviors.
  • Hubspot: Email marketing software.
  • MailChimp: Email marketing software.


What is strategic Content Marketing?

Content marketing is the art and science of creating useful content that others can share on various channels. It is all about giving people what you want. This understanding is the key to success in business.

Strategic Content Marketing gives you the ability to provide exactly what your clients need at precisely the right time.

To understand people's interests and their thinking, you must first get to know them. Then, create high-quality content to answer their questions and solve their problems. This builds trust and loyalty, and makes sure you're always available when they need your product/service.


What are the benefits to content marketing?

Content marketing helps drive leads and sales by creating high-quality content. Content marketing is a constant stream of quality content that can help promote products and/or services. Content marketing also increases brand awareness and trust among potential clients. Additionally, content marketing helps to project a positive image about your company.


How long should my content marketing be lasting?

That depends on your goals. Many businesses seek short-term results. Others are seeking long-term growth. We recommend starting with three consecutive months of content creation, then reviewing the results after that period.


How do I create engaging content?

The best way to create great content is to write about something that interests you. Writing is a passion. You need to discover what drives you and how that knowledge can be applied to helping others. Writing for yourself can be difficult, but writing for others is a lot easier.


Content marketing requires a large budget.

It depends on the size of your business and what stage you're in. Small businesses often start with no dedicated resources. However, as they grow, they discover that a solid strategy for content marketing will help increase sales and improve customer interaction.

Working with a freelance writer and content marketing agency will allow you to access a wide variety of tools as well as expert knowledge. These professionals will help you to identify and address problems in your company so that you can develop your content marketing strategy.

A strong content marketing strategy will provide enough income to cover production costs, while also giving you the opportunity to invest in other areas within your business.



Statistics

  • Measure your goals with a progress indicator of 0-100%. Make your goals collaborative and transparent (semrush.com)
  • To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
  • An example of an overarching goal could be: "In 2022, we want to achieve a 20% increase in revenue created by organic content and generate 15,000 MQLs with a budget of $30,000." (semrush.com)
  • According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
  • According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
  • We found that 40% of businesses don't have a documented strategy yet. (semrush.com)
  • According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
  • In fact, would pay more for a better customer experience, and 86% of B2B buyers would pay more. (neilpatel.com)



External Links

twitter.com


blog.hubspot.com


semrush.com


hubspot.com


contentmarketinginstitute.com


slideshare.net




How To

How to Create a Press Release that Is Effective

Press releases are an excellent way to establish credibility within your niche. Press releases can also be a great way to build relationships with journalists or other influential contacts.

Many business owners are unable to create compelling press releases due to lack of the required skills.

These are some helpful tips to help you prepare your next press statement.

Know Your Niche

Before you start writing your press release, it is important to know your niche. This involves understanding what sets you apart and what makes your press release stand out.

For example, suppose you're a real estate agent. If this is the case, you may want to include information about your professional affiliations. This could include the association you belong too and how many years you've been in the business. You could also mention your experience working with clients and providing excellent customer service.

Use Keywords in Your Title

Your press release title is often the most important section of the document. It is the first part that search engines can see, so it should grab attention immediately.

Keywords related to your product/service are key words that make titles great. For example, if you sell custom-made wedding dresses, you might use words like bridal gowns, wedding dresses, or customized wedding dresses.

Make Your Headline Relevant

Your headline is your first line in a press release. Your headline is what people read first so it must be relevant and catchy.

A press release is a first attempt at creating one. You may not know exactly what type of content will work best. Test different headlines against one another. Find out which headlines have the highest click rates.

Google allows you to also search for your company's name and include "press release". The top results will give you a good idea of what kinds of topics work well.

You may have heard the expression, "Write for your own sake, but publish for other people." That's true, but you don't want to simply throw together a press release without thinking about who your audience is.

Use To Write

Three sections make up most press releases.

Each section contains certain elements that enable readers to quickly grasp your main points.

Executive Summary

This section is the shortest, and most detailed part of your press release. It typically consists of one paragraph which summarizes your press release.

This section contains information about your service or product. You can use this space to describe the benefits of your products or services.

Conclusion

This is the final section of your press release, and it includes two paragraphs. Next, sum up the key points you have taken from your body. Your business should be positive.

Let's take an example:

"My new book offers practical advice to anyone who wants to improve their fitness and health. My book will help you reach your personal goals.

Do Not Forget to Include URLs

It's common practice to link to your website when sending a press release. There are several types of links.

We'll take a quick look at what types of links to add to your press release.

  • Email: Make sure you include a URL when sending a press release by email.
  • Social media: Add social media sharing buttons on your site. This will allow users to share your press release and link to your website.
  • Blog: Create a blog post about your press release. Include a link to the press release in your text.
  • Website: Link to your website directly using the URL from your press release.
  • Directory Submissions: Send your press release to directories like Digg or Yahoo! Press Release Directory.




 

 



How to Increase Engagement on Facebook and Instagram Using Social Cert & Lumanu