If you are looking for the perfect content-marketing tool to increase business, then you have come to the right place. This article lists the top four tools content marketers should use in 2019. These four tools can be used immediately to see if any work for you. They will all work for you, regardless of what tool you choose. While you're doing this, you need to decide where you'll use them.
AnswerThePublic
AnswerThePublic can be a valuable tool when it comes creating content for your blog or website. This tool allows you to generate content ideas through analysis of public sentiment and search queries related to specific keywords. You can even organize your research into folders and compare data from other sources. AnswerThePublic also allows you to see which articles and posts have received the most engagement, which can be useful for finding relevant content ideas.
StoryChief
StoryChief is an excellent content marketing tool, especially for small-business owners. It can be used for planning content campaigns, writing articles, and hosting marketing events. It can also be used to visualize approval processes and team activities. It can help you determine which content is most effective. The plan you choose will depend on how many articles you produce each month. You can even sign up for a free trial to try the tool out before purchasing it.
Trello
You can use Trello as a content marketing tool to make your team accountable for publishing high-quality content and converting visitors into buyers. Trello allows your team to easily assign tasks, track progress and reinforce strategic best practice. Trello makes it simple to assign content to team members and set due dates to hold them responsible. You can also create multiple boards to accommodate different types of content. You can also add colored labels to each board to distinguish different types of content.
BuzzSumo
If you're looking for a content marketing tool that helps you create viral posts, BuzzSumo might be the perfect choice for you. This tool analyzes your content marketing efforts to generate relevant backlinks. Here are three great reasons to use BuzzSumo:
SocialBlade
SocialBlade is an effective tool for content marketers. Social Blade is a tool that collects data from various social media accounts. It tracks growth and progress of various profiles. It also provides social insights to help you improve content, reach influencers, and establish budgets. It tracks 31,000,000 YouTube channels, almost eight millions Twitter profiles, 210,000 Dailymotion subscribers, and 259,000 Mixer streamers. It also tracks 350,000 Facebook pages, 9 million Instagram accounts and almost eight million Twitch channels. Overall, Social Blade has 7 million unique visitors every month.
HubSpot
HubSpot is a content marketing tool that helps marketers optimize content for search engines. It integrates a variety of functions that allow sales and marketing departments to coordinate activities from one central place. These tools include content creation, social media sharing, lead capture, and sales pipeline mapping. These tools also allow for automated lead nurturing workflows. Read our overview of HubSpot's features to learn more.
FAQ
Are there any common mistakes made when creating a content marketing plan?
The most important thing you need to do for any content marketing strategy is have a plan. You will waste your time and money if you don't have a plan. If you don't know how to use the content or where it should go, you will create a lot of content.
A well-thought out content marketing strategy will give you direction, focus and goals. This helps you stay on track, as you move through each phase. You might start with analyzing which types of posts are generating the highest engagement rates for social media campaigns. This will let you determine what posts will bring traffic to your site. Based on the results, you can decide if you want to create blog articles or videos.
Another mistake that people make is not considering how long their content marketing campaign will last. If your goal is to launch a new website tomorrow it makes sense for you to create content now. However, if your content marketing strategy has been in place for six months, it's a good idea to start writing new content now.
It takes time to create great content. This step should not be taken lightly or rushed.
Consider yourself a business person who is interested in content marketing. Our guide How To Make Content That Workes is a good choice. It outlines ten steps to create content that works and ensures that your marketing programs are efficient.
Does content marketing require a large budget?
It all depends on how big your business is and where you are at. Small businesses often start with no dedicated resources. As they grow, small businesses realize the importance of a solid content marketing strategy to increase sales and customer engagement.
Working with a freelance writer and content marketing agency will allow you to access a wide variety of tools as well as expert knowledge. These professionals can help you identify the problems and opportunities in your company to guide your content marketing plan.
A content marketing strategy that works will make you money while also allowing you to invest elsewhere in your business.
What is the role and responsibilities of content strategists?
Content strategists can help you understand what people search for on the internet. They ensure your site is optimized for search engines, helping you rank high. They also write content for social media websites like Facebook or Twitter. They also create copy for blogs, advertisements, and websites.
A content strategist collaborates with a marketing team to help organize a plan for the company’s online presence. While content strategists can work alone, they will often collaborate with other members of the team to ensure each piece of content is useful.
Statistics
- According to the Content Marketing Institute, 70% of B2B marketers and 86% of B2C marketers surveyed use content marketing in some form or other. (criteo.com)
- According to our research, brand awareness, attracting traffic, and generating leads remain the key content marketing goals in 2022. (semrush.com)
- Companies that use content marketing see approximately 30% higher growth rates than businesses not using it. (mailchimp.com)
- According to research compiled by Coschedule: Companies that publish 16+ blog posts a month get as much as 3.5x as much traffic as those that publish 0-4 posts a month. (criteo.com)
- Out of the 1,500 marketers we surveyed for our State of Content Marketing report, 78% who felt their content marketing strategy was exceptionally effective in 2021 had documented their strategy. (semrush.com)
- Progress indicators (0–100%) allow each team member to see how attainable each goal is and understand what remains to be accomplished. (semrush.com)
- According to our research, 65% of companies with very successful content marketing in 2021 ran content audits at least twice a year. (semrush.com)
- To further show the importance of this, 89% of people have stopped doing business with a company because of a poor experience. (neilpatel.com)
External Links
How To
What are some of the best content marketing tools?
Every industry is different, so there's no single platform that will work for everyone. But most industries have at the very least one tool they like to use. Hubspot, for example, has been shown to increase conversion rates by nearly 50%. This is why it is so popular among marketers.
Not all tools are created equally. Some tools offer better analytics tracking while others make it easier to collaborate between teams. Others offer A/B testing features that can help improve your content marketing ROI.
So before you choose a particular platform, consider the following: What are the pros and cons of each? Does it suit my needs now or in the future? What about in two years?
Entrepreneur Magazine's top five content marketing platforms are listed below.
Marketo Content Studio #1 Content Marketing Platform
Marketo, a software company that provides enterprise social media management software, is available. It offers a suite of products and services, including CRM software, social publishing tools, and analytical dashboards.
They also offer a content Studio that allows businesses access to a range of pre-made templates as well as graphics that can easily be customized.
This means that you don’t need to spend hours writing content or designing graphics. Instead, you can instead focus on creating compelling content that speaks directly and effectively to your target audience.
Marketo makes it easy for you to upload videos and images to your blog posts. This makes them more visually appealing and improves engagement with readers.
Marketo won't allow you to edit your image or video files.
Trello: Content marketing platform#2
Trello is similar with Kanban boards in project administration. Both offer lists of tasks that can be assigned and tracked by users.
Trello lets you set up boards for each person on your team and assign specific responsibilities. It facilitates information sharing among employees.
Trello isn't dependent on any special software, unlike Kanban boards. You can use Trello on any device.
Trello allows you to invite others to collaborate on projects, without sharing sensitive data.
You can also create a private board to share only the essential information to the people who are required to complete a task.
Google Suite Content Marketing Platform 3
Google offers a variety of products specifically designed for business owners. Google Docs, Sheets and Slides are all part of the company's G Suite.
This application is not free. You will need to pay for each user individually. But if you plan to use them for multiple purposes, many plans start at $5 per month.
Two licenses are required to be able to create and embed links from other websites.
But if you want to just create one document, it is possible to do so free of charge.
Google tools can be integrated with other apps such as Gmail. This is a huge advantage. Google tools allow you to easily email documents and save data in Google Drive.
Hubspot Content Management Platform 4
HubSpot, a web-based marketing tool with a lot of functionality, is highly popular.
It allows users to manage many aspects of their blogs, landing pages and websites through the platform. For instance, they can create automated emails and track conversions.
HubSpot can also be integrated with Salesforce or WordPress so you can connect to all three.
HubSpot's integration with over 200 third-party apps is one of the best features. This means you can automate processes and generate reports based on real-time data.
Although you will not be able publish content directly through HubSpot, it is possible to export it in many formats including HTML, PDF and Word.
HubSpot offers an unlimited trial version of its pricing platform. You get unlimited access to all content once you upgrade to a paid account.
HubSpot offers a variety of solutions, including a blog platform and an eCommerce solution.